*No.1 Canned Coffee brand in Japan based on 2018 sales volume. Source: Intage.
PIPING HOT TO ICE COLD IN SECONDS
Using a traditional and proven process from Japan, we have perfected the method to create the best cold coffee on the market today. We know that true coffee flavour can only arise from beans when brewed at “hot” temperatures. That is why we brew our coffee piping hot and chill it in a “flash” – resulting in cold coffee without sacrificing the better elements of hot. There is no compromise.
Welcome to something new.
Welcome to flash brew.
25 YEARS OF TRADITION
SUNTORY BOSS COFFEE
SUNTORY BOSS COFFEE Coffee started its history in 1992 in Japan. First was product launched in 1992 (shown top-left) and our team has gone on to develop numerous flavours and formats to meet each of our consumers expectations and tastes.
We have honed our expertise in Ready-To-Drink (RTD) Coffee from coffee beans to our final products, with continued efforts to improve every aspect of our process and pursue the best quality RTD coffee can offer. This is reflected in our corporate value of やってみなはれ “Yatte Minahare”.
We have finally brought BOSS Coffee to Australia and New Zealand, and with it, our uniquely Japanese brewing process, “Flash Brewing”. These products may be somewhat new to Australia and New Zealand, but originate from a storied 25-year-long legacy of masterful expertise.
Questions? We got answers.